What are backlinks in SEO – The inbound links and incoming links on the website are called as the backlinks in SEO. The backlinks are created when one website links to another. In simpler words, when one website uses the links of another website in their website or article, then that is called backlinks.
If your link another website to your website then that link is coming from outside and hence it is called as backlinks. It is good for a website to earn as many backlinks as possible. Backlinks are also directly related with rankings on the search engines.
So, if your website has more backlinks i.e. if your website is linked a lot of times to another website then that means your chances of ranking higher on the search engines are brighter.
If you wonder what are backlinks in SEO then the simplest explanation would be that it shows the people vouch for your content and they trust your content creation hence they have used your link on their website. This happens because backlinks act like a vote of confidence for the search engines.
What are backlinks in SEO
Along with having as many websites linking your website, it is also good if one or more website regularly links your website to their website.
This shows Google that a particular website loves your content. Earning backlink is an important aspect of of off site SEO. The process of earning links is called as the link building or link earning.
Also, not all backlinks are the same. Some backlinks are better and worthier than other backlinks so not all of them are same or yield the same value.
As it is good to earn the backlinks from the trustworthy websites, it is bad to earn backlinks from a non worthy website because that too can hamper your search engine performance.
On another note, backlinks can be tiresome to earn. It is most difficult for the new websites to earn backlinks because they don’t have a trust factor as they have just started and people also don’t know them. Here is where competitive backlinks are created.